About Us

At the Smarter Service, we provide exclusive personal tech concierge support to older adults and senior living communities. Our mission is clear: to bridge the digital divide and empower older adults to navigate the digital world with confidence.

We Close the Digital Divide

Technology adoption has become a necessity for daily life. For older adults,
this digital landscape is often a challenge to navigate. We build confidence with
technology through personalized tech literacy, support, and encouragement.

Our Purpose

We're a dedicated team driven by a common goal—to elevate tech literacy among older adults.

Our Vision

Lead a movement of tech empowerment in older adults that produces vast benefits for individuals, families, businesses, and society as a whole.

Our Mission

Eliminate tech insecurities and build confidence through learning and support so older adults and their families can live happier, healthier, safer lives.

Our Smarter Service Trusted Concierges

Every Concierge is carefully selected and rigorously screened. They follow Member-preferred mask protocols for in-home or community visits. They are selected for their tech-savvy, patience, and ability to bring an empathetic, human approach to how older adults advance their journey with technology.

Our Leadership Team

Terry Dry

Chief Executive Officer, Co-Founder

Greg Boles

Chief Financial Officer, Co-Founder

Vida Roozen

Chief Operating Officer

Interested in our Enterprise options?

Get In Touch

Contact Us For Further Information!

Start enjoying a new kind of tech support for your parents. We are helping families demystify technology and find support, whenever they need it. Fill out the information below to set up a FREE, no-obligation, consultation!


5250 Lankershim Blvd., Suite 500, North Hollywood, CA 91601